Posted by: Markus on: 22 June 2009
Design, and planning in particular, is often constrained to working on the big idea.
This video from consultancy Continuum does a great job of explaining the importance of creating a good question before working on the big idea.
I like it because it nicely captures what I do as an Experience Planner – I find the questions [...]
Posted by: Markus on: 19 June 2009
All innovation and innovators started out by “framing time” around an experience that they wanted to improve. They found out about people’s current activities and behaviour and work on an intuitive hunch – regardless of whether the specific product existed in human’s lives yet or not.
The classic argument is “would Ford have invented the car [...]
Posted by: Markus on: 12 June 2009
There’s this guy called Dan Rubin. I have no idea who he is, but damn, I love the relationship he creates between objects, photos and titles – you have to dig through a few but on each page there are some lovely gems. This one is a favorite:
MIDPOINT
http://www.flickr.com/photos/danrubin/
Posted by: Markus on: 11 June 2009
I wrote an email to Don Norman about an article (http://www.jnd.org/dn.mss/human-centered.html) that I didn’t think was helpful – so I emailed him while I was off sick yesterday and told him so…
Unexpectedly, he wrote me back and feeling rather like I’d just got a letter from royalty, I thought I’d share the exchange on my [...]
Posted by: Markus on: 11 June 2009
Am blogging internally at Sky, into the innovations lab – here’s my first entry, where I introduced myself to the team, hope you like
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“You” – these 3 letters – are the gateway to an enormous, exciting and intriguing subject – what it is to be you, rather than me. And that’s what I [...]
