NeuroExperience

Archive for May 2008

Social Media is Making Us Antisocial?

Posted by: Markus on: 23 May 2008

I think that we have a contradiction in terms for social media.  It’s enabling us to connect with people we really care about because they share our interests and values, but it’s changing how we engage with people as we move around towns and cities.
You need to start by considering 4 mega trends that are evident at the moment:

Social [...]

Tags: , , , , , ,

How Human Intellectual Expression is Shaping Social Media

Posted by: Markus on: 22 May 2008

As human beings, we all like to express ourselves through a variety of media:

Pictures
Video
Music
Books
Links
Even Friends!

These media are a reflection of the much deeper drivers within us and show a true picture of ourselves; our interests, concerns, passions, friendships and talents.  
Because such forms of intellectual expression are undertaken in a very public way via social media, it’s [...]

Tags: , , , ,

Building Social Trust & Authenticity

Posted by: Markus on: 21 May 2008

Recently I have been surprised at how women are throwing caution to the wind when engaging with social media.  I have often heard or read the fairer sex have better social and communication skills than men:
“Research suggesting that women bring different skills and strengths – such as strong social and communication skills – to the [...]

Tags: , , , ,

Why Do Software Projects Fail?

Posted by: Markus on: 13 May 2008

I love doing software projects and yet they are difficult to do fundamentally for 2 reasons.  Firstly, because users don’t really know what they need and secondly, because developers don’t always spend enough time thinking about the reality of the user experience.
As users, most of us have a simple concept of usability which is in essence [...]

Tags: , , , ,

Social Software – Where Perception Becomes Reality!

Posted by: Markus on: 9 May 2008

If you follow any of my tweets (www.twitter.com/imarkus) you will notice that I brain dump ideas sometimes via Twitter and yesterday I was on fire
My thinking revolved around the idea that prior to social software, there was no easy and accessible platform for the average guy to air opinion, more specifically, opinion about a [...]

Tags:

Social Networking Growing Rapidly

Posted by: Markus on: 7 May 2008

I found this recent article on social networking.  It was on the Brand Republic site but their site registration process is so poor I thought it easier to just copy it here and provide a link.  Now you won’t have to register to see the article:
_____
Social networking use set to triple in four years
by Nikki [...]

Your People > Brand Advocates

Posted by: Markus on: 4 May 2008

The video clip below was made by the people working for a New York creative agency as part of a recruitment campaign.

I think what makes it interesting is how it shows organisational personality.  Personality is always a good thing to convey these days with so much opportunity to reveal the people [...]

Tags: , ,

Markus' Delicious Account

Blog at WordPress.com.

Albeo theme by Design Disease